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TOUR 210 Strategic Management: Resort Case Study

3.00

(20,0,0)

03

This course is an integration course of terms one and two Destination Resort Management courses. The course will focus on methods of applying strategic management utilizing the entire cross section of skills that have been developed in previous terms of study, such as human resources, marketing, accounting and communications. Using a basic business case model, students will be provided with an opportunity to integrate a selection of operational and business issues to address key opportunities and challenges facing a resort operation.

Prerequisites

27 credits of 100-level or higher coursework

Contact

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Student Information Services

604 984 4900
604 984 1798 (fax)
Library Building, room LB152
registration@capilanou.ca