Capilano University's logo was approved by the Board of Governors in December 2008. The logo was developed by the University's Marketing and Communications department following the government of British Columbia's announcement that Capilano College would be redesignated as a university.
The design most closely resembles the previous Capilano College logo, and represents an evolution from CC to CU. The strength of the C embraces the U, and the U shape grows out and beyond, like the students who come to Capilano and are helped by faculty and staff to grow and become successful in life.
The logo reflects several of the significant traits people in initial discovery sessions felt were descriptive of the institution. These included: welcoming, caring, nurturing, accessible and approachable.
The new logo’s West Coast feel is considered appropriate for a university that is promoted and recognized at both local and international levels. The underlying First Nations influence links the University logo to the institution’s 40-year history as a College, as well as to its namesake, Chief Joe Capilano. The name Capilano was selected in 1968 by North Shore residents to honour Chief Joe Capilano (Sá7pelek), who was born in 1850. Among his people, Chief Capilano was a respected leader and Chief of the Skwxwú7mesh/Squamish Nation. Capilano University's North Vancouver and Squamish campuses sit on Skwxwú7mesh territory, which encompasses parts of the Lower Mainland and Sea to Sky Corridor. The previous Capilano College logo also included First Nations influences, with the mark representing a Thunderbird feather, as well as two books and two Cs.
The fonts were chosen to reflect the diverse range of programs at Capilano, with the classic serif font representing traditional academic offerings and the modern sans-serif font representing innovative and specialized programs. The blue colour conveys a sense of continuity, as blue has represented Capilano for more than 40 years.
For more information, contact:
Communications and Marketing Department
2055 Purcell Way
North Vancouver, B.C. V7J 3H5
For proper use of the Capilano University brand and logo, please consult the Brand Book (PDF) or Brand Book: Campus Environments (PDF).
For logos to be included in print documents or online publications, please select from the CapU Logo Package (.zip).
Capilano University | 2055 Purcell Way, North Vancouver, British Columbia Canada V7J 3H5 Tel: 604.986.1911
Sunshine Coast | 5627 Inlet Avenue, Sechelt, British Columbia Canada V0N 3A0 Tel: 604.885.9310