October 12, 2012: Media advisory - Capilano University and Encorp Pacific Changing How Students Think About Recycling

      Analyzing one day of campus waste part of new and innovative curriculum initiative

       

      MEDIA ADVISORY

      Contact: Shannon Colin, 604.984.1729 (for Capilano University); Jeremy Twigg from Fleishman-Hillard (for Encorp), 604.688.2505

      (October 12, 2012: NORTH VANCOUVER, B.C.)—As a kick off to National Waste Reduction Week in Canada (October 15-21), Encorp Pacific and Capilano University are showcasing a new and innovative curriculum initiative, the first in Canada, aimed at improving post-secondary students’ recycling habits while instilling the value of resource recovery. As part of the curriculum initiative, hundreds of students from multiple disciplines will don safety equipment and analyze one day of campus waste on Tuesday, October 16, 2012.

      WHAT:   Live Waste Audit of One Day of Campus Waste

      WHO:

      • Minister of Advanced Education, Innovation and Technology Honourable John Yap
      • Dr. Kris Bulcroft, President and Vice Chancellor, Capilano University
      • Neil Hastie, CEO Encorp Pacific
      • Cheryl Schreader, Department of Geography
      • Donald Grant, Student, Faculty of Global and Community Studies, School of Outdoor Recreation Management
      • Hundreds of Capilano University students as part of innovative and new curriculum initiative at Capilano, a first in Canada

      DATE:   Tuesday, October 16, 2012


      TIME:   11 – 11:30 a.m.


      LOCATION:  Outside the Sportsplex at Capilano University, North Vancouver (parking will be available in parking lot 1 directly in front of the waste audit). See campus map.

      Encorp Pacific’s Return-It Man (mascot) will be on hand to provide an interactive educational session for kids and adults – including fun prizes – on the importance of recycling and what happens to beverage containers after they are recycled. For instance, you might be surprised to learn that juice boxes can be turned in to toilet paper!